Podia Pricing (2026): Full Plan Breakdown

How much does Podia cost?

Podia costs $49 to $179 per month across three plans — Mover, Shaker, and Earthquaker — billed month-to-month (Podia pricing). Committing to annual billing cuts those to $42, $84, and $150 per month, respectively.

Each tier up raises the email-subscriber ceiling and adds more tools, detailed plan by plan below.

Podia's annual plans are a genuine discount, not just the same rate spread out. Mover drops from $49/mo to $42/mo on annual billing, saving $84/yr, or about 14% (Podia pricing). Shaker and Earthquaker save a similar 15% and 16% respectively over paying month to month.

Podia offers a 30-day free trial with no credit card required (Podia pricing).

Plans can also be upgraded, downgraded, or switched between monthly and annual billing at any time (Podia pricing).

Sellfy: the more affordable alternative

Podia's fee only reaches 0% once a creator upgrades to Shaker, at $99/mo (or $84/mo billed annually). Sellfy pricing starts at 0% on the cheapest plan, no upgrade required.

• Zero transaction fees on every plan, including the cheapest one. Podia's Mover plan still takes a 5% cut of every sale.
• Starter plan costs $22/mo billed annually ($264/yr), roughly half of Podia's cheapest annual-billed rate at $42/mo, and well under half of Podia's $49/mo month-to-month rate.
• Sell digital products, physical goods, subscriptions, and print-on-demand merch from the same store, with a POD catalog built into every plan.
• Built-in email marketing on every plan, from 2,000 credits/month on Starter up to 50,000 on Premium, with no separate add-on to buy.

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Podia pricing plans: a breakdown

Mover — $49/mo

Mover is Podia's entry-level plan, priced for a creator validating a first course, coaching offer, or digital download before scaling up. It covers the basics: courses, coaching, downloads, community, and events, without the affiliate, upsell, or Zapier tools bundled into higher tiers.

• $49/mo, or $42/mo ($504/yr) billed annually
• Up to 100 email subscribers, 50 products, 500 videos, 25 community spaces, 0 team-assistant seats
• 5% transaction fee on every sale, on top of standard payment processing

Shaker — $99/mo

Shaker adds the tools a growing course or coaching business needs to compound, once the Podia fee is off the table. Its single team-assistant seat is enough for a solo creator to bring on a first hire without leaving the platform.

• $99/mo, or $84/mo ($1,008/yr) billed annually
• Up to 500 email subscribers, 150 products, 1,000 videos, 100 community spaces, 1 team-assistant seat
• 0% Podia transaction fee; adds affiliate marketing, upsells, PayPal checkout, and Zapier, none of which are on Mover

Zapier access alone lets a Shaker creator connect Podia to whatever email tool, CRM, or spreadsheet workflow they already use, instead of replacing it (Podia pricing).

Earthquaker — $179/mo

Earthquaker removes Podia's remaining caps for a creator business running a larger team. At $179/mo (or $150/mo billed annually), unlimited assistant seats mean cost stops scaling with headcount.

• $179/mo, or $150/mo ($1,800/yr) billed annually
• Up to 1,000 email subscribers; unlimited products, videos, community spaces, and team-assistant seats
• 0% Podia transaction fee, same as Shaker

Podia hidden costs

Podia's plan price isn't the full cost. Five items stack on top of the sticker price (Podia pricing; Podia help center).

• Stripe or PayPal processing, on every plan. Podia's own transaction fee is separate from the 2.9%+$0.30 the payment processor charges per sale, and that processor fee applies on every plan regardless of tier. On a $50 sale, that's roughly $1.75 gone before Podia's own cut, if any, is even calculated (Podia pricing).
• Podia's own transaction fee, on Mover only. Mover keeps a 5% cut of every sale; Shaker and Earthquaker waive it entirely (Podia pricing).
• Email subscriber caps as a forced upgrade. 100 subscribers on Mover, 500 on Shaker, 1,000 on Earthquaker. Cross the cap on your current plan and you have to upgrade to keep emailing your full list (Podia pricing).
• A 72-hour refund window. Refunds are only available within 72 hours of payment, and annual plans aren't refunded pro-rata once that window closes. That's a real risk for anyone who prepays a full year upfront (Podia pricing).
• No payout hold, because Podia never touches the money. Every sale settles straight into the creator's own connected Stripe or PayPal account, so there's no Podia-side payout schedule or holding period to plan around (Podia help center).

The subscriber cap compounds the fee problem for exactly the creator Mover is priced for. A single successful email campaign can push a list from 90 subscribers past the 100-subscriber ceiling in a day, forcing an upgrade to Shaker (at $99/mo, or $84/mo on annual billing) regardless of whether the 5% fee was the bigger concern.

Run the math on Mover specifically, since it's the only plan where Podia's own fee still applies. A creator selling $10,000/yr through Mover pays $500 in Podia fees before Stripe or PayPal takes anything. Sellfy's Starter plan covers that same $10,000/yr in sales for $264/yr billed annually, with 0% transaction fees at any revenue level up to that cap.

Podia pros & cons

Who is Podia best for?

Podia best fits three kinds of creators: solo course or coaching creators just starting out, growing creators who need affiliate and upsell tools, and established creator businesses running a team.

Solo creators starting out. They're building a list under 100 subscribers and can absorb Mover's 5% fee while finding out whether a course or coaching offer sells at all. Testing before committing matters most for this group, since they don't yet know if the offer sells.

Growing creators with affiliate ambitions. Their list is approaching 500 subscribers, and they want the Podia fee waived plus affiliate marketing, upsells, and PayPal checkout to work with. Shaker's price makes sense once those tools are actually driving sales, not just sitting unused.

Established creator businesses. They run a team, need unlimited products, videos, and assistant seats, and have a list of up to 1,000 subscribers. $179/mo (or $150/mo billed annually) buys the headroom, and multiple staff can manage courses, coaching calls, and community moderation under one login without per-seat pricing.

Podia customer reviews

Trustpilot and Capterra's Podia review pages weren't accessible during research for this article, so both quotes below come from G2, but from two distinct reviewers two years apart.

One reviewer highlighted Podia's all-in-one convenience.

"With Podia, everything you and your clients need is in one place. No more hopping between sites." — Michelle J. · 5/5 stars · G2 · July 14, 2023

Another reviewer flagged a platform change that blocked access to content their own customers had already bought.

"False advertising, tech issues, and a very limited platform will cost you so much money in the long run." — Joe, Owner · 0/5 stars · G2 · July 2, 2025

The alternative: Sellfy

Podia's fee waiver is tied to a plan upgrade, not to usage. A creator on Mover who wants the 5% fee gone has to move to Shaker's tier ($99/mo, or $84/mo billed annually), whether or not they actually need Shaker's affiliate tools, upsells, or larger subscriber cap. The fee and the feature bundle come as one purchase, so there's no way to buy just the lower fee. Sellfy's 0% fee applies on its cheapest plan already, so upgrading is a decision about which features to add, not which fee rate applies.

Podia doesn't sell physical products or print-on-demand merch on any plan. It's built for courses, coaching, downloads, community, and events, full stop. A creator who wants to add branded merch or POD apparel alongside their digital catalog has to bring in a second tool to do it.

Sellfy builds print-on-demand into the same store as digital downloads and courses, with 11 fulfillment centers worldwide and no inventory to hold.

Podia locks affiliate marketing and upsells behind the Shaker plan ($99/mo, or $84/mo billed annually). Sellfy gates its equivalents (cart-abandonment recovery, product upsells, and an affiliate program) behind Business and Premium, but even at that tier the transaction fee stays at 0%, not just waived above an entry price.

Sellfy has processed over $165M in creator sales since 2011, across digital products, physical goods, subscriptions, and POD merch sold from the same store. For a feature-by-feature look at both platforms, see how Sellfy compares to Podia.

The verdict on Podia's pricing

Podia suits a creator who wants courses, coaching, community, and email marketing bundled into one product and is willing to pay $49 to $179/mo (or $42 to $150/mo billed annually) for that breadth. The trade-off is Mover's 5% transaction fee, which stays in place on every sale until a creator upgrades.

Sellfy charges 0% transaction fees on every plan, starting at $22/mo billed annually. See Sellfy's plans or start a free trial to run the numbers against your own sales.

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