Sell digital products on Pinterest

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pinterest.com/yourpage/
Online store to sell digital products
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How to monetize your Pinterest audience step-by-step

Pinterest is a visual search engine. Pins stay discoverable for months — sometimes years. Here’s how to turn that reach into revenue.
Upload your digital product to Sellfy

1. Add your products to Sellfy


Start by uploading your products. Printables, planners, Lightroom presets, lesson plans, templates, ebooks, merch. All from one dashboard. No developer, no design skills needed.
Sell on Pinterest

2. Add your Sellfy link in your Pinterest profile


Add your store link to your Pinterest profile or individual Pins using the link field. Every Pin you create becomes an entry point to your store.
Receive an instant payout after a sale

3. Get paid. Instantly.


When a buyer pays, the money lands directly in your Stripe or PayPal account. Your digital products are delivered automatically. Physical and POD orders ship from our print partners.

Pinterest gets you the audience. Sellfy makes you money.

Pinterest is where discovery happens, a Pin from two years ago can still drive traffic today. But Pinterest doesn’t pay you for that traffic, this is where Sellfy comes in.
0% transaction fees, unlike Etsy
If you sell on Etsy, you’re already paying 6.5% per sale plus $0.20 per listing. Sellfy charges nothing on top of your subscription. Sell 10 products or 10,000 — the fee stays the same: zero.
Two indexed properties working for you
Pinterest Pins do get indexed by Google, which is a genuine advantage over most social platforms. But your Sellfy store adds a second, fully owned SEO property.
Instant payouts via Stripe and PayPal
When someone buys, you’re paid into your Stripe or PayPal account. You don't need to wait for your account to build a track record. Sellfy pays from your first sale.
One link sells everything you make
A printable planner, a course or a branded t-shirt. All in the same Sellfy store, behind the same profile link. Pinterest buyers don’t switch platforms based on whether they’re buying a PDF or a hoodie. One link covers everything.
Built-in email marketing and cart recovery
Pinterest gives you zero buyer data. Sellfy captures every buyer’s email. Built-in email marketing lets you reach past buyers. Automatic cart abandonment emails follow up with visitors who clicked through from a Pin but didn’t complete their purchase.
No website required
Most Pinterest creators don’t have a website. Sellfy is the store. Drop the link in your Pinterest profile and you’re selling. If you do have a site, a single embed code adds a buy button, a product card, or your full store to any page.

You're in good company

Join 75,000+ creators selling products with Sellfy
Linda Skuja
Creator story
How Linda's crochet patterns from 2011 are still earning today

Linda Skuja taught herself to crochet from magazines. In 2011, she entered a competition and won the Best New Designer Prize, which led her to realize her patterns had commercial value. She set up her Sellfy store in 30 minutes and started uploading. She didn’t post on Pinterest. But crochet enthusiasts pin things they want to make later, and her designs started spreading through other people’s boards. Pinterest traffic came without her asking for it.

That’s how the back catalog builds. Patterns she published in 2011 are still bringing in buyers today.

2011
Started in
110k+
Followers
"The moment I release a new pattern, create promo codes with Sellfy, and send out a newsletter. I can just sit back and relax and watch the sales come in!

Linda Skuja / Crochet pattern designer

“It’s really a ‘no stress’ kind of platform, and I can understand why so many people feel comfortable using it.”

EfikZara, content creator

Should you use Pinterest Shopping or Sellfy?

Pinterest Shopping is a native feature that lets you tag products in Pins and drive traffic to a connected shop. Digital products are supported in limited ways, and the approval process creates friction that most solo creators don’t need.
Digital products (PDFs, presets, etc.)
Limited support
Print-on-demand merch
Requires fulfillment setup
Commission / platform fee
0%
0%, requires approval
Google-indexed store
You own the customer email
Works without a website
Works outside Pinterest
Built-in email marketing
14-day free trial, no card required.

Creators selling digital products, printables, templates, presets, or merch: Sellfy is built for you. Large e-commerce brands with approved product catalogs and fulfilment operations already in place: Pinterest Shopping is for them. Most solo creators aren’t in the second group.

FAQs

Can I sell digital products on Pinterest?

Not natively through Pinterest Shopping. Pinterest Shopping is designed for physical product catalogs and offers limited support for digital products. The approach most creators use: add your Sellfy store link to your Pinterest profile, and use each Pin’s destination URL field to link directly to specific product pages. When someone clicks and buys, the product is delivered automatically. No Pinterest approval needed.

Do I need Pinterest Shopping to sell on Pinterest?

No. Pinterest Shopping requires catalog approval, a connected merchant data source, and compliance with Pinterest’s merchant guidelines — and it still doesn’t support digital products in most cases. Creators selling printables, patterns, presets, templates, or courses link an external storefront from their profile instead. With Sellfy, you get 0% transaction fees, you own every buyer’s email, and your store works without a Pinterest Business account.

Can I link individual Pins to specific Sellfy product pages?

Yes. Every Pin has a destination URL field. Add the specific Sellfy product page URL, not just your store homepage. A Pin for your printable planner links directly to that planner’s checkout. A Pin for your preset pack lands on that product. Buyers skip the browse step and arrive at the right product ready to buy.

What types of products sell best on Pinterest with Sellfy?

Products with high visual appeal and a clear use case: printable planners and calendars, crochet and sewing patterns, Lightroom presets, Canva templates, recipe ebooks, art prints, educational PDFs, and craft patterns. These categories generate high save rates, which extends the life of every Pin. A well-photographed product Pin in these categories can drive sales for 18+ months after you post it

How do I add my Sellfy store link to Pinterest?

Go to your Pinterest profile, click Edit profile, and add your Sellfy store URL (yourname.sellfy.store or a custom domain) in the Website field. Use a custom domain if you have one — it keeps your URL stable and adds a second Google-indexed surface alongside your Pins. Then add specific product page URLs as destination links on individual Pins. Each Pin serves as a direct entry point to that product.

How does Sellfy compare to Etsy for Pinterest creators?

Etsy has a direct Pinterest Shopping integration and brings built-in search traffic. But Etsy charges 6.5% per transaction plus $0.20/listing. On $10K/yr in printable sales, that’s over $650 in fees before payment processing. Etsy also keeps your customer data; you don’t get buyer email addresses after a sale. Sellfy charges 0%, gives you every buyer’s email, and your store indexes on Google under your own domain. Many Pinterest creators run both: Etsy for new buyer discovery, Sellfy for repeat buyers, and digital products. Etsy handles digital products poorly.

Can I use discount codes for Pinterest seasonal campaigns?

Yes. All Sellfy plans include discount codes, a percentage or a fixed amount, single-use or reusable, with optional expiry dates. Pinterest is heavily seasonal: planning content peaks in October for Christmas, early January for New Year’s, and mid-January for Valentine’s Day. Create a time-limited code, pin it with a seasonal product image, and the Pin drives traffic for the whole season. Seasonal Pins resurface every year and a Christmas planner Pin from two years ago still gets clicks every November.

What happens when an old Pin still sends traffic after I’ve updated my products?

Your Sellfy product page link stays the same unless you change it. If you update a product (new file version, new pricing, better images) the existing Pin still links to the right page. Buyers who click a two-year-old Pin get the current version of what you’re selling. This is why a custom domain matters: it keeps your URLs stable regardless of plan changes, so old Pins continue to work without any maintenance.

Can I track which Pins are driving sales to my Sellfy store?

To connect the dots, add UTM parameters to your Pin destination URLs (e.g. ?utm_source=pinterest&utm_medium=pin), then view traffic sources in Sellfy or Google Analytics connected to your Sellfy store. Pinterest Analytics (free with a Business account) shows outbound clicks by Pin as well.

30 day money-back guarantee

Your next Pin could be driving sales to your store.

Set up your Sellfy store, drop the link in your profile, and let the Pinterest traffic work.