How to monetize your Pinterest audience step-by-step

1. Add your products to Sellfy
Start by uploading your products. Printables, planners, Lightroom presets, lesson plans, templates, ebooks, merch. All from one dashboard. No developer, no design skills needed.

2. Add your Sellfy link in your Pinterest profile
Add your store link to your Pinterest profile or individual Pins using the link field. Every Pin you create becomes an entry point to your store.

3. Get paid. Instantly.
When a buyer pays, the money lands directly in your Stripe or PayPal account. Your digital products are delivered automatically. Physical and POD orders ship from our print partners.
Pinterest gets you the audience. Sellfy makes you money.
You're in good company

Creator story
How Linda's crochet patterns from 2011 are still earning today
Linda Skuja taught herself to crochet from magazines. In 2011, she entered a competition and won the Best New Designer Prize, which led her to realize her patterns had commercial value. She set up her Sellfy store in 30 minutes and started uploading. She didn’t post on Pinterest. But crochet enthusiasts pin things they want to make later, and her designs started spreading through other people’s boards. Pinterest traffic came without her asking for it.
That’s how the back catalog builds. Patterns she published in 2011 are still bringing in buyers today.
"The moment I release a new pattern, create promo codes with Sellfy, and send out a newsletter. I can just sit back and relax and watch the sales come in!
Linda Skuja / Crochet pattern designer
“It’s really a ‘no stress’ kind of platform, and I can understand why so many people feel comfortable using it.”
EfikZara, content creator
Should you use Pinterest Shopping or Sellfy?
Creators selling digital products, printables, templates, presets, or merch: Sellfy is built for you. Large e-commerce brands with approved product catalogs and fulfilment operations already in place: Pinterest Shopping is for them. Most solo creators aren’t in the second group.
FAQs
Not natively through Pinterest Shopping. Pinterest Shopping is designed for physical product catalogs and offers limited support for digital products. The approach most creators use: add your Sellfy store link to your Pinterest profile, and use each Pin’s destination URL field to link directly to specific product pages. When someone clicks and buys, the product is delivered automatically. No Pinterest approval needed.
No. Pinterest Shopping requires catalog approval, a connected merchant data source, and compliance with Pinterest’s merchant guidelines — and it still doesn’t support digital products in most cases. Creators selling printables, patterns, presets, templates, or courses link an external storefront from their profile instead. With Sellfy, you get 0% transaction fees, you own every buyer’s email, and your store works without a Pinterest Business account.
Yes. Every Pin has a destination URL field. Add the specific Sellfy product page URL, not just your store homepage. A Pin for your printable planner links directly to that planner’s checkout. A Pin for your preset pack lands on that product. Buyers skip the browse step and arrive at the right product ready to buy.
Products with high visual appeal and a clear use case: printable planners and calendars, crochet and sewing patterns, Lightroom presets, Canva templates, recipe ebooks, art prints, educational PDFs, and craft patterns. These categories generate high save rates, which extends the life of every Pin. A well-photographed product Pin in these categories can drive sales for 18+ months after you post it
Go to your Pinterest profile, click Edit profile, and add your Sellfy store URL (yourname.sellfy.store or a custom domain) in the Website field. Use a custom domain if you have one — it keeps your URL stable and adds a second Google-indexed surface alongside your Pins. Then add specific product page URLs as destination links on individual Pins. Each Pin serves as a direct entry point to that product.
Etsy has a direct Pinterest Shopping integration and brings built-in search traffic. But Etsy charges 6.5% per transaction plus $0.20/listing. On $10K/yr in printable sales, that’s over $650 in fees before payment processing. Etsy also keeps your customer data; you don’t get buyer email addresses after a sale. Sellfy charges 0%, gives you every buyer’s email, and your store indexes on Google under your own domain. Many Pinterest creators run both: Etsy for new buyer discovery, Sellfy for repeat buyers, and digital products. Etsy handles digital products poorly.
Yes. All Sellfy plans include discount codes, a percentage or a fixed amount, single-use or reusable, with optional expiry dates. Pinterest is heavily seasonal: planning content peaks in October for Christmas, early January for New Year’s, and mid-January for Valentine’s Day. Create a time-limited code, pin it with a seasonal product image, and the Pin drives traffic for the whole season. Seasonal Pins resurface every year and a Christmas planner Pin from two years ago still gets clicks every November.
Your Sellfy product page link stays the same unless you change it. If you update a product (new file version, new pricing, better images) the existing Pin still links to the right page. Buyers who click a two-year-old Pin get the current version of what you’re selling. This is why a custom domain matters: it keeps your URLs stable regardless of plan changes, so old Pins continue to work without any maintenance.
To connect the dots, add UTM parameters to your Pin destination URLs (e.g. ?utm_source=pinterest&utm_medium=pin), then view traffic sources in Sellfy or Google Analytics connected to your Sellfy store. Pinterest Analytics (free with a Business account) shows outbound clicks by Pin as well.
