Sell photos online

Sell your photography as high-resolution downloads, print-on-demand wall art and presets, all from one store on your own domain. Buyers pay you directly, and Sellfy takes 0% of every sale.

Start free trial
Sell photos online

Trusted by 75K+ creators and businesses who've earned $165M+ with Sellfy

Sellfy Trustpilot review rating
How to sell photos online

How to sell photos online

Here's how to go from a folder of finished shots to your first sale:

  1. 1. Decide what to sell

    Most photographers start with one format and add more later: high-resolution downloads, a personal and a commercial license at different prices, wall-art prints, or the Lightroom presets behind your look.

  2. 2. Upload and price your photos

    Add your full-resolution files, group them into collections by location or series, and use a watermarked or lower-resolution image as the product preview. Buyers get the clean file after they pay.

  3. 3. Set up your store

    Choose a theme, add your branding and a custom domain, and turn on print-on-demand for the shots you want on walls. Write a short story for each collection, because buyers pay for the place and the moment, not just the pixels.

  4. 4. Bring buyers to your store

    Put your store link in your Instagram bio, pin your best shots to Pinterest, add buy buttons to your portfolio site, and email your list whenever a new collection goes live.

Start selling

Selling photos made easy

Themes that keep your photos the focus

Pick a clean, gallery-style theme, add your logo and colors, and connect your own domain. Most photographers publish their first collection the same day they sign up.

Create your store

Launches, sales and limited editions

Run a sale with a countdown timer, email your list when a new collection drops, cap how many copies of a print can sell for a true limited edition, or bundle a photo pack with its matching presets.

Create your store
Launches, sales and limited editions

Full-resolution files, delivered instantly

Upload JPEG, TIFF, PNG or RAW exports, or zip a whole series into one product. Files can be up to 10 GB on Starter, 15 GB on Business and 20 GB on Premium, and every buyer gets a private download link the moment they pay.

Create your store
Full-resolution files, delivered instantly

Keep what you earn

Sellfy charges a flat monthly plan, not a cut of each sale: 0% transaction fees on every plan. Stock agencies and marketplaces keep part of every sale. On your own store, the only other cost is payment processing.

Create your store
Keep what you earn

Sell more than photos

Add video tutorials, stock footage or audio to the same store, streamed in the browser or downloaded. Turn your best shots into posters, canvas and framed prints with built-in print-on-demand, so there's no inventory to hold.

Create your store
Sell more than photos

The best way to sell your photography

Everything you need to make money selling photos, in one store.

Sell photos and photo licenses

Deliver high-res files instantly for commercial use, editorial work or personal wallpaper, with separate products for each license.

Sell fine art prints

Your best work belongs on a wall, not just a hard drive. Posters and framed prints ship worldwide through print-on-demand.

Sell canvas prints

Give landscapes depth and texture with canvas prints that are produced and shipped for you.

Sell photo books

Curate a series into a printed photo book and sell it as a physical product you ship yourself.

Sell custom presets

Share the editing styles that give your work its signature look.

Sell merchandise

Put your photography on t-shirts, hoodies, caps, phone cases and other print-on-demand items, with no inventory to manage.

Why sell photos from your own store?

Why sell photos from your own store?

Stock sites and marketplaces have their place. Here's what changes when you sell from a store you own:

  1. 1. You set the price and the license

    On a stock site, the agency sets the royalty. In your own store, you decide what a download costs, and you can charge more for commercial use than for a personal print.

  2. 2. You keep the customer

    Every buyer's email lands in your store, so you can tell them about the next collection with Sellfy's built-in email marketing instead of hoping an algorithm shows them.

  3. 3. One store for every format

    Downloads, licenses, prints, presets, courses and merch sit side by side, and you can upsell the matching print at checkout.

  4. 4. The trade-off: you bring the buyers

    Marketplaces and stock agencies come with shoppers already searching. Your own store sells to the audience you build on Instagram, Pinterest, YouTube or email. Many photographers do both: stock for reach, their own store for margin.

Start selling

Where to sell photos?

Sell your photos from your store, social media accounts, blog, or website. Sell everywhere by simply sharing a link.

Photographers who sell on Sellfy

"When selling digital products like Lightroom presets, two things matter most: making sure your product works and choosing a platform that makes selling easy. That's why I chose Sellfy."

Tobias Friedrich
Tobias Friedrich Underwater photographer, sells Lightroom presets

"I went with Sellfy because all of my friends spoke of Sellfy really highly. It was easy for me to understand and easy to work with. I love their service."

Sorelle Amore
Sorelle Amore Photographer and filmmaker, sells presets

"Creating digital products has freed up so much more time with my family. Without Sellfy, we wouldn't be able to do that."

David Killingsworth
David Killingsworth Film overlay creator

Transparent pricing.
Zero transaction fees.

Alternatives
Total costs
From$22/mo
0% Transaction fees
From$290/mo
+10% Transaction fees
Online store
Shopify
$29/mo
Monetize digital goods
Gumroad
10% transaction fee
Print-on-demand
Printful
Free
Subscriptions
Subbly
$39/mo
Email marketing
Kit
$0-$1000/mo
Affiliate marketing
Refersion
$99/mo
Upselling / Cart abandonment
Clickfunnels
$127/mo
Start free trial
14-day free trial, no card required.

FAQs

30-day money-back guarantee

Open your Sellfy store today

Try Sellfy free for 14 days. No card needed.

Start free trial