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Online Courses

Sell courses online

Create an instant store to sell online courses

Your custom store for selling online courses. Everything an online course creator needs to earn by teaching what they love.
Trusted by 75K+ creators and businesses who’ve earned $185M+ with Sellfy
Sellfy Trustpilot review rating

How to sell online courses

Here’s how to create and sell online courses:

1. Create an instant online store 

Skip the months of web development. Pick a professional template, customize the vibe to match your brand, and launch a high-end storefront for your course before your next recording session. 

2. Add your digital and physical products

Upload your video lessons, PDFs, workbooks, quizzes, and assessments. Want to sell a branded physical planner too? Go for it. Mix and match formats to give your students the ultimate learning experience.

3. Automate marketing 

Set up automatic email sequences to nurture leads, offer limited-time discounts for prospective students, and use affiliate marketing to bring new students.

4. Start selling courses online

Publish your store. Then, share your link on LinkedIn, YouTube, Instagram, Discord, or your newsletter. One link is all it takes to start selling.

Best platform to sell online courses

We built something for the course creators who just want to teach and get paid.

Free, designer-made templates

You're an educator, not a web designer. Use our sleek, conversion-optimized templates that look expensive. Tweak the templates to match your brand, and publish your course store in minutes.

Automated marketing

Use built-in upselling to suggest an advanced module at checkout or send automated follow-up emails to students who haven't finished the course. Your store works while you sleep.

Unlimited storage and bandwidth 

With your own Sellfy store, you don't get penalized for being popular. Upload as many high-def video lessons as you want without worrying about storage caps or "bandwidth exceeded" warnings.

Effortless embedding 

With Sellfy, you don’t need to fiddle with WordPress LMS plugins. Just paste a short code and start selling courses from your own website. Webflow, Wix, and Squarespace are supported, too!

Zero fees

We don't take a bite out of your earnings. It’s your knowledge, and you deserve the full paycheck.

Your custom online courses platform

Build an online course business around your unique expertise. From weekend workshops to full-scale drip courses, share your expertise from your own platform.

Sell health and wellness courses

Guide your followers to a better life. Sell yoga flows, nutrition plans, or mental health workshops that people can access anytime, anywhere.

Sell web development courses

Teach the code that builds the world. Deliver complex video series and code snippet downloads without the technical lag of a standard site.

Sell arts and crafts courses

Show them how it’s done. Sell high-res tutorials on painting, pottery, or digital art with supplemental PDF guides included in the bundle.

Sell self-development courses

Help others level up their mindset or career. Package your wisdom into structured modules that turn fans into high-performing students.

Sell coaching sessions

Take it one-on-one. Use your store to sell personalized coaching packages or hourly consultations alongside your digital content.

Sell video courses

Video is the gold standard of online learning. Upload multi-part series with ease and let our secure video course platform handle the delivery to your students.

Why sell courses online?

Trading hours for dollars doesn't scale. Learn the key reasons to start selling courses:

1. The ultimate passive income

Record your course once and sell it to thousands. Your store handles the enrollment, payment, and delivery while you’re off living your life.

2. Business on auto-pilot

No physical shipping. No "lost in the mail." No inventory. Your "stock" is infinite and digital delivery is instantaneous. It’s the cleanest business model on the planet.

3. Global scale 

Your classroom isn't limited by walls. Teach someone in New York, London, and Singapore simultaneously. Expertise has no borders.

4. Total brand autonomy

Stop being a "contractor" on a giant course marketplace. Own your data, own your customer emails, and build a brand that people actually remember.

5. Authority and influence

Selling a course instantly moves you from "influencer" to "authority." It’s the ultimate business card that pays you every time someone signs up.

Where to sell courses?

Literally everywhere you have a voice. Sell courses from your store, social media accounts, blog, website, or newsletter. Sell everywhere by simply sharing a link.

Join 75K+ merchants who’ve earned $185M+ with Sellfy

"I started selling digital products on the Sellfy platform and couldn't be happier. I know it sounds cliché, but Sellfy has really changed my life! Sellfy has given me the means to pay off our home mortgage early, allowing us to enjoy life more."

Curt
David Killingsworth
Video creator

"Sellfy does a really great job with making the purchasing process straightforward. The user experience is so effortless that it’s easy to get a high conversion rate."

EfikZara
EfikZara
Composer & Content creator

"Eleven years. Four million visits. 1.8 million downloads. At FGD, we’ve spent over a decade building a creative community—sharing free & paid design resources and empowering designers worldwide. And through it all, Sellfy has been the foundation that made it possible."

Free Goodies
Marcelo Reis Melo
Art Director / Designer

Transparent pricing.
Zero transaction fees.

Alternatives
Total costs
From

$22

/mo
0% Transaction fees
From

$290

/mo
+10% Transaction fees
Online store
Shopify
$29/mo
Monetize digital goods
Gumroad
10% transaction fee
Print-on-demand 
Printful
Free
Subscriptions
Subbly
$39/mo
Email marketing
Kit
$0-$1000/mo
Affiliate marketing
Refersion
$99/mo
Upselling / Cart abandonment
Clickfunnels
$127/mo
14-day free trial, no card required.

FAQs

Is selling online courses worth it?

Absolutely! Online education is a giant industry. It’s the ultimate "work once, get paid forever" play. You put in the effort to record the content one time, and it becomes an asset that generates pure profit for years. No inventory, no shipping costs, and no ceiling on how many students you can enroll. If you have knowledge that saves someone time or stress, they’ll pay for it.

What are the best courses to sell online?

The best courses to sell online are health and wellness courses, personal finance courses, fitness courses, arts and crafts courses, and coaching sessions. When choosing your niche, keep in mind that specific beats generic every time. If you’re constantly getting "How do you do that?" in your DMs, that’s your product.

How to create an online course to sell?

To create an online course, you don't need "perfect" production. Instead, use your phone or a screen recorder to create 5–10 high-value modules that solve a specific problem. Bundle them with a PDF workbook or a checklist to add extra value. Once the files are ready, drag them into your store and hit publish. It’s as simple as that.

How to sell video courses online?

To sell courses online, you can build your own website or use course-sharing platforms. However, the first option is resource-intensive and, in the second case, you’ll have to pay a steep cut. Therefore, many course creators opt for selling courses from their own stores. You can build one in mere minutes using Sellfy.

30 day money-back guarantee

Open your Sellfy store today

Try Sellfy free for 14 days. No card needed.