Sell Procreate brushes online
How to sell Procreate brushes online
Here's how to go from finished brush set to first sale:
1. Build your brush shop in minutes
Pick a store theme that fits your visual style. Add your logo, set the colors, and you're live. No developer needed.
2. Package and upload your brushes
Export your brushes as .brush or .brushset files and zip them up. Write a description that tells buyers exactly what's included (stroke type, intended use, number of brushes). Good descriptions do half the selling for you.
3. Use built-in marketing to build a following
Gather an email list and hit potential buyers with new releases and early access drops. Use affiliate marketing to let your fans earn a cut for spreading the word.
4. Share your link wherever your audience already is
Drop your store link in your Instagram bio, YouTube description, TikTok, and Pinterest boards. Meet Procreate artists where they already spend their time.
The best place to sell Procreate brushes
Built-in promo tools
Discount codes, upsells at checkout, automated email sequences for new drops. Switch them on and let them run.
No product limits
Upload your entire catalog without hitting a ceiling or paying per listing. Your back catalog earns passively while you work on new packs.
Zero transaction fees. All yours.
Etsy, Creative Market, Design Bundles — they are all great, but they take a cut of your earnings. Here, your price is your payout. Every time.
Brushes are just the beginning
Add Procreate palettes, texture packs, stamp sets, speedpaint tutorials, or full courses on brush-making. One store for everything you make
One store for everything Procreate artists buy
One storefront for every type of product you make. Whatever your style, a buyer is looking for exactly that.
Sell Procreate brush sets
Package brushes by style or use case, inking, watercolor, lettering, texture, and sell them as themed collections buyers can drop straight into their library.
Sell stamp brushes
Florals, botanicals, geometric shapes, character elements — stamp brush packs sell consistently to illustrators and hobbyists. The variety of use cases keeps buyers coming back for more sets.
Sell texture brushes
Paper grain, canvas, grunge, noise: texture brushes are the secret weapon for making digital work feel handmade. A niche with devoted, repeat buyers who upgrade their libraries constantly.
Sell lettering and calligraphy brushes
The hand-lettering community on iPad is enormous. Brushes that replicate real pen, ink, and chalk feel are among the highest-converting Procreate products on the market.
Sell Procreate color palettes
A natural add-on alongside any brush pack. Color palettes take minutes to make, bundle easily with existing products, and give buyers a more complete, ready-to-use toolkit.
Sell brush-making tutorials and courses
Teach the craft alongside the product. Video walkthroughs, PDF guides, or full courses on building brushes from scratch sell well to the growing community of Procreate artists who want to go deeper.
Reasons to sell Procreate brushes online
The Procreate community is one of the most active buying communities in digital art. Here's why brush-selling is worth building a business around:
1. Buyers come back constantly
Artists don't buy brushes once — they buy them for every new style they want to explore, every project that demands a different feel. A buyer who loves your watercolor set will be back for your inking pack, your textures, and whatever you drop next.
2. Tiny file, huge margin
A .brushset file is kilobytes. It costs nothing to reproduce and delivers to the buyer instantly. After the initial creative work, every sale is close to pure profit with zero fulfillment overhead.
3. You own the relationship
On marketplaces, the platform owns the customer data. In your own store, you collect the email, see the purchase history, and control every future touchpoint, which is what turns one-time buyers into repeat customers.
4. Quality beats quantity in this market
Procreate's user base keeps growing, and brush packs made by working artists with a distinct perspective stand out clearly from mass-produced asset shops. There's real, sustained demand for brushes with a creative voice behind them.
5. Your store works while you sleep
Once it's set up, your store takes orders and delivers files around the clock — while you're drawing, traveling, or nowhere near your iPad. Passive income isn't a myth, it just requires setting things up properly first.
Where to sell stickers online?
Join 75K+ merchants who’ve earned $185M+ with Sellfy
"I started selling digital products on the Sellfy platform and couldn't be happier. I know it sounds cliché, but Sellfy has really changed my life! Sellfy has given me the means to pay off our home mortgage early, allowing us to enjoy life more."
"Sellfy does a really great job with making the purchasing process straightforward. The user experience is so effortless that it’s easy to get a high conversion rate."
"Eleven years. Four million visits. 1.8 million downloads. At FGD, we’ve spent over a decade building a creative community—sharing free & paid design resources and empowering designers worldwide. And through it all, Sellfy has been the foundation that made it possible."
Transparent pricing.
Zero transaction fees.
$22
$290
What else can you sell with Sellfy?
FAQs
Straight away. Sellfy pays out through PayPal or Stripe the moment a sale goes through. No minimum thresholds, no monthly payout cycles, no waiting.
Most brush sets sell for $10 to $20, depending on size and complexity. Specialized packs bundled with palettes, textures, or tutorials can go up to $30 to $50. Look at what comparable sets charge and position in that range. Raise your prices as your reputation builds.
Quality beats quantity every time. A focused set of 15 to 30 well-tested brushes that each serve a clear purpose will outsell a bloated pack of 100 half-finished ones. Buyers want brushes they'll actually use, not a folder full of noise.
Open your Procreate brush library, tap the brush you want to export, and select "Share." Save it as a .brush file. For full sets, tap the folder name, select "Share," and it exports as a .brushset. Bundle everything into a .zip before uploading to your store. Always reimport the file yourself to make sure it works before you list it.
Yes, and it compounds. A brush set you upload today keeps selling for years with zero extra effort. Digital files cost nothing to reproduce, so every sale after the first is close to pure profit. Creators with a focused niche and an active social presence regularly make thousands a month from brush sales alone.
Open your Sellfy store today
