Creator Spotlight: Free Goodies For Designers

By Darta Ansone read
10 Nov, 2014
Creator Spotlight: Free Goodies For Designers

Free Goodies for Designers are a group of designers and art directors based in Sweden. They’re known for their amazing free design assets that have been downloaded thousands of times.

Tell us about your latest product

Our latest project was a pack of free social media icons in Halloween mode, they ended up being pretty funny. This vector set was viewed over 10,000 times on Sellfy and was downloaded almost a 100 times.

FREE VECTOR HALLOWEEN SOCIAL MEDIA ICONS

How do you promote your products?

Mostly through Behance and Dribbble, but we also have a blog on Tumblr and a Pinterest account that we update regularly. About a week ago we also started with Facebook.

How have you built your audience and online presence?

We are a really small group of great designers and art directors that do this mostly for fun, we started our blog about 3 months ago, with the objective of sharing useful stuff for designers, things that we also use in our daily work.

In our first month we produced a lot of stuff and shared it for free on Behance and Dribbble. This way some design blogs noticed us and started writing about our stuff. From there people started sharing our designs around and I guess it never stopped since.

We still are a pretty small team, but we are having loads of fun doing this!

SUPER NICE WALL SIGN PSD MOCKUP

Can you tell us about the impact of Sellfy freebies on the sales of your products?

Sellfy was the most impressive thing that has happened to us so far. We were amazed to see how our views got boosted just by people sharing from the platform, it provided great visibility to our blog and freebies.

You use social media to promote your goodies like a pro. Any tips for our readers?

We don’t consider ourselves social media pros, we just do stuff that we think will look great and will help designers. We also do some animations and videos to explain our resources better. I think that is something that makes us unique and really allows our designs to stand out in the crowd.

A great tip would be… have a clear message about your product, don’t complicate too much.

FREE PSD CITY OUTDOOR BILLBOARDS MOCKUP

What’s the best feedback you’ve received about your product?

It is always great for us to get positive and negative feedback about our stuff. We have been fortunate enough to receive loads of positive feedback, from long mails to nice comments in our social channels.

The best one actually came from a blogger that posted this:

“I have been following Free Goodies for Designers since they first opened up. The group is from Stockholm, Sweden and I first found them on Behance. They have an amazing site filled with top of the line freebies for graphic and web designers. I have never seen a site that takes such pride in themselves and what they put out there and on top of it all for free.”

FREE PSD MOCK UP DAY AND NIGHT BILLBOARD

What are some of your favorite places online where you go for insight or inspiration for your work?

So much good stuff going on! But our top places are ffffound.com, baubauhaus.com, abduzeedo.com, booooooom.com and thisiscolossal.com.

Imagine that you can go back in time and give yourself advice about something. What would it be?

Open a Sellfy account hahahaha! But seriously – be online more, act more social, discover other ways to do your work.

FREEBIE PSD BOOK MOCKUP

P.S. Make sure to check out Free Goodies For Designers Sellfy store!

Editor & digital product enthusiast. She likes to re-think the obvious. Advertising is an art and a science and she loves both.