Qnt. 5040 – Mini Report #1

Introduction: Mack Stewart president and CEO of the Star Bright Stores, headquartered in Prescott Florida, is worried about his franchise operation. Mack knows that his company’s future depends on growing his business and by attracting more potential franchisees to purchase stores. In order to attract more individuals he has kept statistics on 27 franchise owners spread out over several states, each with different characteristics. While he somewhat understands the data, he has contracted with you, a local “expert” in statistics to evaluate the data and to recommend to him the type of franchisee he should pursue.
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