ECO 550_WEEK 8_Assignment 3_MARKET MODEL PATTERNS OF CHANGE_FINAL_1
From 1984 until 1996 AT&T was an integrated telecommunications services and equipment company succeeding in a newly competitive environment (AT&T.com, 2013). Today, AT&T is a global networking leader, focused on delivering IP-based solutions to enterprise and government customers. Additionally as AT&T pivots away from traditional consumer services. The company continues to offer consumers and small businesses a breakthrough alternative to traditional services such as Voice over IP.
The telecommunication market in the United States has evolved into an oligopoly. The telecommunication market structure consists of few sellers who are highly sensitive to each other’s pricing and marketing strategies. There are few sellers in the market and it is difficult for new sellers to enter the market as there is a high barrier to entry. Each seller is alert to the competitors’ strategic moves.