MKT 440 Week 4 Digital Marketing Plan – Part II

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 MKT 440 Week 4 Digital Marketing Plan – Part II
 

Use the product and organization you identified in your Week 3 Digital Marketing Plan – Part I Paper.

Write a 1,050- to 1,400-word paper that does the following:

 

 

 

Identifies the primary objectives you wish to accomplish with your digital marketing plan in the form of the following:
 

 

 

 

 

 

 

Objective
 

 

Measurable quantity
 

 

Time frame
 

 

 

 

 

Describes the online product strategies that will make the offering unique
 

 

Outlines the online pricing strategy for the offering
 

 

Identifies the primary online distribution channels that will be used to sell the product and how these match with your personas developed in the previous paper
 

 

Format your paper consistent with APA guidelines.

Submit your assignment to the Assignment Files tab.
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