The Art of profiting from your Art - Workshop and Study Guide
Who should buy? Visual artists working in all styles and mediums.
Why should you buy? You will learn how to generate more profitable art sales using concrete and easy to follow recommendations.
What to expect? In this workshop Liron Sissman, Artist and MBA, distills her years of experience as a successful artist, and as a business person, saving you years of trial and error. Liron will teach you how to maximize your income, how to attract more clients, and what pitfalls to avoid along the way. You will also learn about profitable gallery alternatives and how to successfully leverage them. You will come out of this workshop inspired with a strategy for success and a clear plan of action!
You will learn:
How to effectively introduce yourself and position your artwork How to create your press kit, become press friendly, and generate buzz How to build your brand How to define your target audience, optimize your website to attract your ideal clients and facilitate sales How to sell your art to the corporate market; consignment free and in multiples How to work with publishers How to generate passive income through art leasing Artwork pricing considerations How to successfully self publish your art How to identify and qualify galleries and other venues Consignment agreements Common pitfalls to avoid Resources for artists
This workshop contains a large file. Please download it to your desktop rather than a mobile device. You will be able to sync it with your mobile device later.