MGT 521 - WK 4 - Individual Assignment Outline

1.      Steve Jobs

2.      Steve Wozniak

3.      Ronald Wayne

A.     How Apple Inc. Started

1.      Was first names Apple Computer Company

2.      Apple's first headquater was the Jobs' parent’s garage where Jobs and his friends first designed their first computer kit

3.      Apple I:  was wood box made with a basic motherboard inside.

I.       SWOT Analysis

A.     Strengths

1.      Highly Successful Company

2.      Strong brand image provides an edge over competitors
Powered by