Irvin's Ice Creams, a popular chain of ice cream parlors located only in the United States,

Irvin's Ice Creams, a popular chain of ice cream parlors located only in the United States,

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https://zh.scribd.com/document/340327850/Uop-Tutorial

 

 Irvin's Ice Creams, a popular chain of ice cream parlors located only in the United States, is looking for opportunities to grow its business. Which of the following suggestions, if provided by the company’s marketing manager, would present the least amount of risk to the firm?

Leveraging the firm’s brand value by selling children’s toys
Selling its current products in an attractive new market
Increasing sales by increasing the number of stores in the United States
Selling Irvin’s branded clothing in a new market
 
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