MKT 421 Week 2 Segmenting, Targeting, and Positioning

MKT 421 Week 2 Segmenting, Targeting, and Positioning

Entire Course Link

https://zh.scribd.com/document/340327850/Uop-Tutorial

 

 MKT 421 Week 2 Segmenting, Targeting, and Positioning
 

Watch the “Segmenting, Targeting, and Positioning” video.

Consider the following as you watch:

 

 

 

What are the individual goals of segmenting, targeting, and positioning?
 

 

Discuss your perceptions in class/online forum.
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