Organizational Changes - Coca-Cola

You will select a large organization, profit or nonprofit, that has recently gone through significant change. Choose an organization that you can find substantial written material documenting the change effort. Analyze the organization on the basis of the readings covered in this course and write a 5-6 page paper discussing the change effort.

The paper will follow APA Format and Style.

The body of the paper is 5-6 pages excluding title and reference pages


The paper should follow this outline:

1.    Introduction: Describe the situation, organization, and context for the change?

2.    Analysis: Analyze the approach taken by the change agent(s), and address the following: a) the image of the type of change held by the change agent, b) the “culture” of the setting that is changing and the role culture played in the change, c) the extent to which the (envisioned and actual) change was first or second order vs. adaptive or transformational, d) the method(s) for implementing change, f) the vision for the change, and g) how the change was communicated.

3.    Overall Evaluation: Evaluate the quality of the change agent’s work based on class readings.

4.    Recommendations: Include recommendations suggesting what steps could have been taken to increase the success of the project.
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