BCOM 275 Week 4 Knowing Your Audience Paper and Communication Release

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BCOM 275 Week 4 Knowing Your Audience
Paper and Communication Release

Resource: “Over 30 Workers Trapped After Chilean Copper
Mine Collapse” article found in the Electronic Reserve Readings

Research additional articles and
information about the Chilean mine collapse.

Write a 700- to 1,050-word
paper using this and other articles as a resource. Because communications must
be designed with the audience in mind, answer the following questions:


  • What are
    some considerations to remember given the different roles and people in
    the audience?


    • What would be the potential needs of the families
      of the miners in receiving a message about this incident?

    • What would be the potential needs of the company’s
      employees when receiving a message about this incident?


  • What actions
    must you take before and after the message is delivered to ensure that it
    was received as intended?



Format the paper consistent
with APA guidelines.

Draft two communications from
the mining company announcing the accident, using what you have learned about
the audience and effective messages. One communication should be directed to
the families of the trapped miners and the other as an internal news release to
employees in the company. For both, identify the most appropriate
channel—face-to-face, e-mail, video, memo, and so on.



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