BUS610 Organizational Behavior

“Organizational culture consists of a set of shared meanings and values held by a set of members in an organization that distinguish the organization from other organizations” (Baack, 2012, p. 34).Culture itself can be defined as the “sum total of the social and political rules, technological inventions and economic institutions, the arts, shared beliefs and practices” (Brinkman, 1999, para. 7). Therefore, it follows that an organization’s culture would describe these aspects of culture as they relate to the firm itself. Baack (2012) describes the culture of Honest Tea with its mission statement which vows to provide not only honest products, but also honest service. Honest Tea’s mission statement is reflected in every aspect of the company such as manufacturing, marketing, packaging, quality, social responsibility, and community involvement (Baack, 2012).
Powered by