PHL 320 Week 4 SWOT and Strategy Evaluation Paper

PHL 320 Entire Course Link
PHL 320 Week 4
SWOT and Strategy Evaluation Paper


Select an
industry, such as the gambling industry, to complete a SWOT analysis.

Access the profile overview for the selected

  • In
    the University Library, click Company Directory and Financials.

  • Click Hoover's
    First Research

  • Click Continue.

  • Click Submit.

  • Type gambling (or
    your selected industry) in the search box, and click to continue.

  • Gambling
    (or the selected industry of choice) should be first in the list.

Read the
industry profile overview, including the website links, on the page.

Complete a
SWOT analysis for the selected industry. The SWOT analysis allows a business to
understand how a competitor is positioned in the environment by assessing its
strengths, weaknesses, opportunities, and threats. An understanding of a
competitor's position can be a key for a business to determine where funding
and resources should be allotted to create new products or services.


Use information
in the industry profile overview and other scholarly sources as needed. The
SWOT analysis should include each of the following:

  • Strengths

  • Weaknesses

  • Opportunities

  • Threats

Write a
1,050- to 1,500-word paper, including the following attributes:

  • SWOT
    analysis, including a SWOT chart

    • Identify
      opportunities (either product or service) that could improve the customer

  • Strategy

    • Define
      strategic tasks.

    • Assess
      the industry's capabilities.

    • Identify
      the barriers to strategy implementation.

  • A
    response to the following:

    • Based
      on the SWOT analysis and strategy evaluation, what are some creative
      actions the industry can pursue to include innovation as a component of
      their strategy?

Format your
paper consistent with APA guidelines.
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