COM 295 Week 4 Persuasive Message

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https://uopcourses.com/category/com-295/
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COM 295 Week 4 Persuasive Message

Instructions

Select a
product or service for this assignment. 

Review Ch.
9 of Business Communication about writing effective
persuasive messages. 

Complete the
following two parts to sell the product or service to two different audiences.

 Part I: 

Write a
message to persuade your boss to invest capital resources to develop the
product or service for sale. 

Include secondary
research to support your argument and explain what you will do in case the
selected product or service does not initially sell as much as expected. Cite
and reference sources using APA formatting. 

Select the
appropriate channel for delivering your message based on context, audience, and
purpose. 

Explain why
you selected the channel. 

Note:
Part I is the basis of your Week 5 Persuasive Presentation assignment.

 Part
II: 


Write a
sales pitch to sell the product/service to the end consumer. The sales pitch
that you write could be part of a marketing campaign, which can be the verbiage
for a commercial, a flyer, a message posted on social network, and so on. Make
sure to identify the context, as per the examples, in which the sales pitch
will take place. 

Select the
appropriate channel for delivering your message based on context, audience, and
purpose. 

Explain why
you selected the channel. 

 Include an APA formatted title page for the
assignment. 

Click the
Assignment Files tab to submit your assignment.
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