BSCOM 384 Week 3 Advertising Media Matrix

BSCOM 384 Week 3 Advertising Media Matrix

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https://zh.scribd.com/document/340327850/Uop-Tutorial

 

 BSCOM 384 Week 3 Advertising Media Matrix
 

Imagine you are working at an advertising agency and have been assigned to present an advertising plan to a client. How would you go about impressing your client with the importance of your services?

Review the sample entry in the matrix.

Complete the University of Phoenix Material: Advertising Media Matrix by addressing the following:

 

 

 

Compare and contrast types and functions of various print, broadcast, and support media.
 

 

Cite specific examples from each type of advertising media.
 

 

Describe advantages and disadvantages of each type of media in your matrix.
 

 

Submit your assignment to the Assignment Files tab.
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